Social Media Marketing

Description

With our Social Media Marketing workshop, you will discover the specifics of how to effectively use social media marketing. By utilizing different social media platforms to reach current and potential customers, your marketing will only see success.

Social Media Marketing Workshop Outline

Module One: Getting Started

• Workshop Objectives

Module Two: Facebook

• Pros / Cons
• Likes / Comments
• Posts / Links
• Tracking and Measurement
• Case Study
• Module Two: Review Questions

Module Three: YouTube

• Pros / Cons
• Channel
• Content and Voice
• Tags and Measurement
• Case Study
• Module Three: Review Questions

Module Four: Twitter

• Pros/ Cons
• Voice
• Tags and Links
• Tracking and Measurement
• Case Study
• Module Four: Review Questions

Module Five: LinkedIn

• Pros / Cons
• Optimize Search in Profile
• Groups and Links
• Tracking and Measurement
• Case Study
• Module Five: Review Questions

Module Six: TikTok

• Pros / Cons
• Advertisement Types
• Tracking and Measurement
• Content
• Case Study
• Module Six: Review Questions

Module Seven: Pinterest

• Pros/ Cons
• Posting and Conversation
• Pins and Boards
• Tracking and Measurement
• Case Study
• Module Seven: Review Questions

Module Eight: Tumblr

• Pros / Cons
• Posting and Conversation
• Links
• Tracking and Measurement
• Case Study
• Module Eight: Review Questions

Module Nine: WhatsApp

• Pros / Cons
• Account Set-Up
• Major App Features
• Advertising
• Case Study
• Module Nine: Review Questions

Module Ten: Snapchat

• Pros / Cons
• Audience
• Ads
• Tracking and Measurement
• Case Study
• Module Ten: Review Questions

Module Eleven: Instagram

• Pros / Cons
• Niche and Quality
• Hashtags
• Tracking and Measurement
• Case Study
• Module Eleven: Review Questions

Module Twelve: Wrapping Up

• Words from the Wise